When a beloved designer redefines their brand, it’s more than just a name change—it is a statement. For Derin Fabikun, the creative force formerly known as Fablane by Derin, her recent rebrand marks a bold evolution. With the launch of her debut collection, Life on the Fablane, Fabikun ushers in a fresh chapter—one rooted in romanticism, versatility, and accessible luxury.
The Rebrand: More Than Just a Name
Fabikun’s shift from Fablane by Derin to her eponymous label, Derin Fabikun, reflects a deeper creative awakening.
“This collection carries pieces of me,” she shares. “My favourite textures, shapes, and moods.”
Gone is any hesitation—this is design with intention, blending her signature soft structure and impeccable tailoring with a newfound sense of personal storytelling.
The Collection: Romantic, Wearable & Unapologetically Feminine
Life on the Fablane is an 11-piece capsule designed for the modern woman who craves effortless elegance. Think:
🌸 Statement lace ensembles – delicate yet daring.
🌸 Architectural bust details – a nod to old-school craftsmanship.
🌸 Flowing tulle and crepe dresses – perfect for weddings, brunches, or even romanticising a grocery run.
Fabikun describes it as “accessible elegance”—luxe fabrics like Chantilly lace, silk taffeta, and velvet, but with a realistic price point*.
“It is luxury you can live in,” she says—a philosophy that resonates with Duchess International Magazine’s-savvy audience.
Why It Matters
In an era of fast fashion, Fabikun’s focus on timeless, versatile pieces feels refreshing. Each design is multi-occasion, crafted for women who want to invest in their wardrobe without sacrificing wearability.
Fans of her previous work will recognise her signature structured lines and soft drama, but this collection feels more intimate, more her.
The Vibe? Elevated Everyday Glam
Whether it’s a slinky floor-grazing gown or a playful two-piece set, Life on the Fablane is for the woman who:
✔ Loves femininity with an edge.
✔ Values craftsmanship but hates fuss.
✔ Believes in dressing for herself first.
Final Thoughts: A Designer Coming Into Her Own
Fabikun’s rebrand isn’t just a business move—it’s a creative declaration. With Life on the Fablane, she proves that fashion can be both personal and universal, luxurious and livable.
What do you think of Derin’s new direction? Share your favourite pieces below!
