Louisa Olafuyi’s journey began with a deep desire to change the narrative around Africa, especially for children. With a background as a research journalist and experience at Cambridge University Press, Louisa had seen how stories shape perception. But what she didn’t see, particularly in children’s publishing, were stories that reflected Africa’s rich heritage and diverse heroes. This gap didn’t sit well with her, especially after becoming a mother.
Alongside her husband, she co-founded Kunda Kids, a publishing and media company creating beautifully illustrated children’s books and content rooted in African history, culture, and pride.
Starting Kunda Kids was not without challenges. The publishing industry, already difficult to break into, offered limited space for African stories told by Africans. Louisa faced skepticism, funding hurdles, and countless rejections from traditional publishing avenues that didn’t see the “commercial value” in African-centered children’s literature. But she and her team remained resolute. She knew that African stories had value, not just culturally but educationally and emotionally — for children of African descent and the wider world.
Their breakthrough came with “Africa’s Little Kings & Queens,” a book series that reimagines historical African monarchs as relatable child heroes. This clever storytelling approach helped bridge the gap between ancient African history and modern childhood experiences. It gave children a chance to see themselves as noble, powerful, and rooted in greatness. The books quickly gained traction among parents and educators, earning global attention for their quality, representation, and message.
Despite the early resistance, Louisa continued to push boundaries. She leveraged social media, partnerships with schools, and community platforms to grow Kunda Kids beyond books — into music, animations, and interactive learning tools. Through her work, she’s not just educating children about African culture; she’s giving them confidence, voice, and a global platform. Her storytelling challenges stereotypes and makes African history accessible, engaging, and joyful for young readers worldwide.
Today, Louisa Olafuyi stands as a cultural trailblazer, proving that authenticity and vision can reshape narratives. She’s not only telling African stories; she’s building an empire that ensures Africa is seen, celebrated, and respected by generations to come. Her journey, marked by perseverance and passion, is a testament to the power of creating for purpose — and for the future.
