“Fashion is more than clothing; it is a story, a celebration of heritage, and a way to express who we are.”These words capture the philosophy of Adeola Esther Ajibade, Founder and Creative Director of Lanlo Fashion, and they guide the way she approaches her craft. In Nigeria’s competitive fashion landscape, Adeola has built a brand that combines creativity with cultural heritage, producing designs that are elegant, wearable, and meaningful. Each piece reflects a commitment to quality and authenticity; it demonstrates how tradition and modern style can coexist in harmony.
Adeola’s interest in fashion developed early, inspired by her love of art and design. She was particularly drawn to Adire and Kente, fabrics rich in history, symbolism, and craftsmanship: she recognized their potential to create garments that are contemporary yet rooted in culture. This interest soon became a professional pursuit: she studied, experimented, and refined her understanding of textiles, silhouettes, and design, always with the aim of producing clothing that tells a story while remaining stylish and accessible.
In 2019, Adeola formally established Lanlo Fashion, registering the company in Lagos State. The brand was founded with a clear purpose: to produce clothing that is authentic, high-quality, and culturally inspired. Today, Lanlo Fashion offers both ready-to-wear collections and bespoke pieces; each item is carefully constructed, reflecting attention to detail, proper fit, and thoughtful fabric selection. Under Adeola’s leadership, the brand has grown steadily, earning recognition for its refined aesthetic and consistent quality.
A key aspect of Lanlo Fashion is its collaboration with local artisans. Adeola works directly with craftsmen to ensure that traditional techniques are preserved while integrated into modern designs. Each garment carries cultural significance, allowing clients to connect with Nigeria’s heritage while wearing contemporary, stylish pieces. This combination of craftsmanship and creativity has become a hallmark of the brand, giving it depth and authenticity.
Adeola has also embraced digital platforms to reach a wider audience. Through social media, she shares her collections, highlights her creative process, and interacts with clients: this engagement allows her to build a community of followers who appreciate culturally inspired, quality fashion. Her approach demonstrates that combining traditional artistry with modern communication strategies can elevate a brand and increase visibility.
For Adeola, fashion is a medium of expression and identity: it allows individuals to show confidence, personality, and pride in their heritage. Lanlo Fashion embodies this philosophy, creating garments that are modern, elegant, and meaningful, while honoring the roots from which they are inspired.
Looking ahead, Adeola Esther Ajibade plans to expand Lanlo Fashion further, reaching new markets and mentoring emerging designers. Her journey from a young creative to the founder of a respected fashion brand demonstrates vision, persistence, and professionalism: through Lanlo Fashion, she continues to celebrate Nigerian artistry and craft, creating garments that tell a story with every stitch.
